Los Angeles–Mayor Eric Garcetti announced tonight that the City of Los Angeles will build and display a temporary installation over the Hollywood Sign this week to celebrate the Super Bowl LVI Champion Los Angeles Rams.
The temporary installation – a partnership between the City, the Rams, the Hollywood Chamber of Commerce and the Hollywood Sign Trust – will transform the Hollywood sign to read “Rams House.” It will be built and displayed Monday through Wednesday.
“What a day in Los Angeles – the Rams are Super Bowl Champions,” said Mayor Eric Garcetti. “This town has the best teams and fans in the world, and we can’t wait to show off our L.A. pride with a display that only Hollywood could deliver. Go Rams.”
“Winning a Super Bowl for Los Angeles and our fans in our home stadium is a dream come true,” said Los Angeles Rams Chief Operating Officer Kevin Demoff. “We are grateful to the City, the Hollywood Chamber of Commerce, and the Hollywood Sign Trust to allow us to recognize this historic championship by turning the iconic Hollywood sign into a celebration of our fans and our community.”
The City and its partners are taking proactive steps on the mentioned days to help mitigate any potential impact on the neighborhood and park spaces. This installation does not include any lighting features. The Department of Transportation, Bureau of Streets Services, the Department of Recreation and Parks, and the Los Angeles Police Department will be present to assist with vehicle and pedestrian traffic and will be monitoring the situation daily to make adjustments.
For those visiting the installation this week, note that parking, trespassing and other code violations will be enforced. Please be respectful of local residents, and stay in public areas.